Starburst is a brand of box-shaped, fruit-flavored chewy candies manufactured by The Wrigley Company, a division of Mars.
History[]
In 2007, Six Flags and Masterfoods signed a promotional deal that would bring the brand into Six Flags Theme Parks, including the Starburst Summer Concert Series at several parks as well as various attractions sponsored by the brand.
In November 2007, Masterfoods renewed their contract with Six Flags and also extended it, making Starburst the official sponsor of all installations of the Tornado water slide and Splash Zone play areas at Hurricane Harbor water parks nationwide.[1]
Sponsored attractions[]
- Tornado (2008)
- El Aseraderro (2011)
- Dead Man's Party (2008-2009)
- Kid Scary-oke (2008)
- Scream! (2011)
- Love at First Fright (2008)
- Tornado (2008)
References[]
- ↑ Greenberg, Karl (November 27, 2007). Starburst Title Sponsors Six Flags Tornado Water Rides. MarketingDaily. MediaPost.